Barely there, “no makeup makeup” is always in style, but so is minimalist makeup’s precise opposite: full coverage glam. And while we’re equally as keen on letting skin peek through along with freckles and blemishes, when you’re going to event, planning on being photographed or just feel like going glam, a flawless facial backdrop is key. And in moments like these, the best full coverage drugstore foundations, well, have you covered.
Prestige and luxury brands are no stranger to offering high-coverage bases, including Estee Lauder’s legendary Double Wear and Marc Jacob’s insanely pigmented Re(marc)able Full Coverage Foundation, but lately, this accelerated interest in a doll-like complexion seems to have inspired affordable drugstore brands to jump on the wagon. These highly-pigmented foundations are not only wallet-friendly, but the advanced formulas are absolutely on-par with high-end and prestige counterparts that cost triple the price.
With that being said, we’ve rounded up some of the best-selling formulas on the market today. Not only are they all under $15 and backed by plenty of glowing customer reviews. They’re also frequently name-dropped by both beauty gurus and co-signed by editors. Take your pick.
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